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The Importance of Online Guest Engagement

The Importance of Online Guest Engagement

20 NOVEMBER 2017 | by PREETHI RAMANI    icon-download20
Online Travel Agencies (OTAs) are a leading resource for travel planning, and they remain prevalent throughout the booking path. Which is why understanding the traveler journey leading up to a trip, and throughout, is a fundamental part of managing guest relations and maintaining a hotel’s online reputation.